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Showing posts from August, 2025

HTML (meta tags and meta description)

  META TAGS      Meta tags are HTML elements located within the  <head>  section of a web document that provide metadata about the page. Metadata is data that describes other data about the page. It helps search engines and browsers to understand hoe to handle or display a content.   These <meta>  tags are not directly displayed to the user but it plays a vital role for browsers as well as search engines, and other web services to understand and process the content. Common Attributes of Meta Tags: charset : It s pecifies the character encoding for the HTML document, such as  UTF-8 . content : It c ontains the value associated with the  http-equiv  or   name  attribute.   http-equiv :  Provides an HTTP header for the information in the  content  attribute, mimicking HTTP response headers (e.g.,  refresh  for page redirection). name :  Specifies a name for the metadata, used i...

HOW TO USE KEYWORDS IN SEO

  HOW TO USE KEYWORDS IN SEO    1. What are Keywords in SEO?     Keywords are words or small phrases, that people type into a search engine while trying to find information. In SEO, keywords are used to optimize a website's content and structure so that it appears higher in the search engine results pages (SERPs) when people search for those keywords. 1.2) Importance of Keywords in SEO         Keywords play a significant role in obtaining high SERP rankingas well as increasing the organic traffic of a website. Boost Organic Traffic : When you optimize your website for relevant keywords, you increase the chances of it appearing in search results when people search using those keywords. This can lead to a significant increase in organic traffic to your website. Enhance User Experience: Including relevant keywords in your content helps search engines understand what your website is about and deliver more relevant...